{"id":2272,"date":"2017-02-03T12:24:17","date_gmt":"2017-02-03T15:24:17","guid":{"rendered":"http:\/\/elife.com.br\/?p=2272"},"modified":"2017-02-14T09:08:54","modified_gmt":"2017-02-14T12:08:54","slug":"consumer-trends-habitos-maes-millennials","status":"publish","type":"post","link":"https:\/\/elife.com.br\/index.php\/2017\/02\/03\/consumer-trends-habitos-maes-millennials\/","title":{"rendered":"M\u00e3es Millennials: Tend\u00eancias"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>A E.life inaugura uma nova s\u00e9rie de estudos que combina t\u00e9cnicas de segmenta\u00e7\u00e3o psicogr\u00e1fica (baseada em \u201clife events\u201d, valores, atitudes, interesses e estilos de vida dos consumidores) e dados de redes sociais para compreender os novos desafios de consumo das marcas.<\/p>\n<p>Na primeira edi\u00e7\u00e3o,\u00a0escolhemos analisar as m\u00e3es millennials e seus h\u00e1bitos na cria\u00e7\u00e3o de seus filhos a partir de informa\u00e7\u00f5es compartilhadas em grupos e p\u00e1ginas do Facebook. Confira as 5\u00a0grandes tend\u00eancias que guiam as m\u00e3es do novo mil\u00eanio!<\/p>\n           \r\n            <div class=\"onp-locker-call\" style=\"display: none;\" data-lock-id=\"onpLock394174\">\r\n                <p><\/p>\n<div class=\"\"><a href=\"https:\/\/elife.com.br\/wp-content\/uploads\/2017\/02\/consumer-trends-millennials-moms.compressed.pdf\" target=\"_self\" class=\"emd_dl_orange\">Download Now<\/a><\/div>        <style type=\"text\/css\">\r\n    .emd_dl_orange {\r\n        -moz-box-shadow:inset 0px 1px 0px 0px #fce2c1;\r\n        -webkit-box-shadow:inset 0px 1px 0px 0px #fce2c1;\r\n        box-shadow:inset 0px 1px 0px 0px #fce2c1;\r\n        background:-webkit-gradient( linear, left top, left bottom, color-stop(0.05, #ffc477), color-stop(1, #fb9e25) );\r\n        background:-moz-linear-gradient( center top, #ffc477 5%, #fb9e25 100% );\r\n        filter:progid:DXImageTransform.Microsoft.gradient(startColorstr='#ffc477', endColorstr='#fb9e25');\r\n        background-color:#ffc477;\r\n        -webkit-border-top-left-radius:0px;\r\n        -moz-border-radius-topleft:0px;\r\n        border-top-left-radius:0px;\r\n        -webkit-border-top-right-radius:0px;\r\n        -moz-border-radius-topright:0px;\r\n        border-top-right-radius:0px;\r\n        -webkit-border-bottom-right-radius:0px;\r\n        -moz-border-radius-bottomright:0px;\r\n        border-bottom-right-radius:0px;\r\n        -webkit-border-bottom-left-radius:0px;\r\n        -moz-border-radius-bottomleft:0px;\r\n        border-bottom-left-radius:0px;\r\n        text-indent:0;\r\n        border:1px solid #eeb44f;\r\n        display:inline-block;\r\n        color:#ffffff !important;\r\n        font-family:Georgia;\r\n        font-size:15px;\r\n        font-weight:bold;\r\n        font-style:normal;\r\n        height:41px;\r\n        line-height:41px;\r\n        width:153px;\r\n        text-decoration:none;\r\n        text-align:center;\r\n        text-shadow:1px 1px 0px #cc9f52;\r\n    }\r\n    .emd_dl_orange:hover {\r\n        background:-webkit-gradient( linear, left top, left bottom, color-stop(0.05, #fb9e25), color-stop(1, #ffc477) );\r\n        background:-moz-linear-gradient( center top, #fb9e25 5%, #ffc477 100% );\r\n        filter:progid:DXImageTransform.Microsoft.gradient(startColorstr='#fb9e25', endColorstr='#ffc477');\r\n        background-color:#fb9e25;\r\n    }.emd_dl_orange:active {\r\n        position:relative;\r\n        top:1px;\r\n    }\r\n    <\/style><\/p>\n<p><\/p>\r\n            <\/div>\r\n         \r\n\r\n        \n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; A E.life inaugura uma nova s\u00e9rie de estudos que combina t\u00e9cnicas de segmenta\u00e7\u00e3o psicogr\u00e1fica (baseada em \u201clife events\u201d, valores, atitudes, interesses e estilos de vida dos consumidores) e dados de redes sociais para compreender os novos desafios de consumo das marcas. Na primeira edi\u00e7\u00e3o,\u00a0escolhemos analisar as m\u00e3es millennials e seus h\u00e1bitos na cria\u00e7\u00e3o de [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":2278,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[53],"tags":[70,28],"_links":{"self":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/2272"}],"collection":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/comments?post=2272"}],"version-history":[{"count":9,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/2272\/revisions"}],"predecessor-version":[{"id":2288,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/2272\/revisions\/2288"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/media\/2278"}],"wp:attachment":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/media?parent=2272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/categories?post=2272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/tags?post=2272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}