{"id":3831,"date":"2018-05-21T09:58:41","date_gmt":"2018-05-21T12:58:41","guid":{"rendered":"http:\/\/elife.com.br\/?p=3831"},"modified":"2018-05-21T09:58:41","modified_gmt":"2018-05-21T12:58:41","slug":"facebook-lanca-nova-ferramenta-para-verificacao-de-noticias-no-brasil","status":"publish","type":"post","link":"https:\/\/elife.com.br\/index.php\/2018\/05\/21\/facebook-lanca-nova-ferramenta-para-verificacao-de-noticias-no-brasil\/","title":{"rendered":"Facebook lan\u00e7a nova ferramenta para verifica\u00e7\u00e3o de not\u00edcias no Brasil"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n<hr \/>\n<p><span style=\"font-weight: 400;\">O Facebook acaba de lan\u00e7ar no Brasil, em parceria com as ag\u00eancias de checagem Aos Fatos e Ag\u00eancia Lupa, novo programa para verifica\u00e7\u00e3o de not\u00edcias. As ag\u00eancias ter\u00e3o acesso \u00e0s not\u00edcias denunciadas como falsas dentro do Facebook para verificar a veracidade dos fatos. O programa tamb\u00e9m conta com a checagem de integrantes da <\/span><span style=\"font-weight: 400;\">International Fact-Checking Network (IFCN), da <\/span><a href=\"https:\/\/www.poynter.org\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Poynter<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Caso a not\u00edcia n\u00e3o seja verdadeira, ela ter\u00e1 sua distribui\u00e7\u00e3o org\u00e2nica reduzida significativamente no feed de not\u00edcias. P\u00e1ginas do Facebook que compartilham com frequ\u00eancia not\u00edcias falsas ter\u00e3o o alcance diminu\u00eddo tamb\u00e9m. O objetivo \u00e9 combater a dissemina\u00e7\u00e3o de fake news na rede social. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-3832\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2018\/05\/CAPA-EDITAR.png\" alt=\"\" width=\"700\" height=\"296\" \/><\/p>\n<p><span style=\"font-weight: 400;\">(<\/span><i><span style=\"font-weight: 400;\">Fonte imagem: <\/span><\/i><a href=\"https:\/\/br.newsroom.fb.com\/news\/2018\/05\/facebook-lanca-produto-de-verificacao-de-noticias-no-brasil-em-parceria-com-aos-fatos-e-agencia-lupa\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Facebook Newsroom<\/span><\/i><\/a><span style=\"font-weight: 400;\">)<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Nos Estados Unidos, a ferramenta j\u00e1 est\u00e1 em uso e permitiu reduzir em at\u00e9 80% a distribui\u00e7\u00e3o org\u00e2nica de not\u00edcias consideradas falsas por ag\u00eancias de verifica\u00e7\u00e3o parceiras no pa\u00eds. <\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cEstamos comprometidos em combater a dissemina\u00e7\u00e3o de not\u00edcias falsas no Facebook. Essa parceria com Aos Fatos e Ag\u00eancia Lupa \u00e9 mais um passo em nossos esfor\u00e7os para combater a desinforma\u00e7\u00e3o e melhorar a qualidade das not\u00edcias que as pessoas encontram no Facebook\u201d, afirma a l\u00edder de parcerias com ve\u00edculos de m\u00eddia do Facebook para Am\u00e9rica Latina, Cl\u00e1udia Gurfinkel. (<\/span><\/i><a href=\"https:\/\/br.newsroom.fb.com\/news\/2018\/05\/facebook-lanca-produto-de-verificacao-de-noticias-no-brasil-em-parceria-com-aos-fatos-e-agencia-lupa\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Fonte: Facebook Newsroom<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">)<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Al\u00e9m de reduzir o alcance de conte\u00fados falsos, o Facebook tamb\u00e9m enviar\u00e1 notifica\u00e7\u00f5es para pessoas e administradores de p\u00e1ginas que tentarem compartilhar aquele conte\u00fado, alertando que a veracidade da publica\u00e7\u00e3o foi questionada por ag\u00eancias de verifica\u00e7\u00e3o de not\u00edcias. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">E mais: not\u00edcias falsas n\u00e3o poder\u00e3o ser patrocinadas e, p\u00e1ginas que publicarem com frequ\u00eancia conte\u00fados question\u00e1veis, ser\u00e3o proibidas de usar an\u00fancios para alcan\u00e7ar maior audi\u00eancia.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>Ag\u00eancias Lupa e Aos Fatos foram atacadas virtualmente<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ap\u00f3s o an\u00fancio da parceria das ag\u00eancias com a ferramenta do Facebook, ambas as ag\u00eancias foram atacadas e tiveram suas credibilidades postas \u00e0 prova. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">A Associa\u00e7\u00e3o Brasileira de Jornalismo Investigativo (Abraji) emitiu uma nota de rep\u00fadio aos ataques sofridos pelas ag\u00eancias de checagem de not\u00edcias.<\/span> <a href=\"http:\/\/abraji.org.br\/noticias\/grupos-promovem-ataques-virtuais-a-agencias-de-checagem-de-fatos\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Confira a nota na \u00edntegra no site da Abraji.<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">Refer\u00eancias: <\/span><\/i><a href=\"https:\/\/br.newsroom.fb.com\/news\/2018\/05\/facebook-lanca-produto-de-verificacao-de-noticias-no-brasil-em-parceria-com-aos-fatos-e-agencia-lupa\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Facebook Newsroom<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> e <\/span><\/i><a href=\"http:\/\/piaui.folha.uol.com.br\/lupa\/2018\/05\/16\/abraji-nota-ataques\/\" target=\"_blank\" rel=\"noopener noreferrer\"><i><span style=\"font-weight: 400;\">Piau\u00ed<\/span><\/i><\/a><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Facebook acaba de lan\u00e7ar no Brasil, em parceria com as ag\u00eancias de checagem Aos Fatos e Ag\u00eancia Lupa, novo programa para verifica\u00e7\u00e3o de not\u00edcias. As ag\u00eancias ter\u00e3o acesso \u00e0s not\u00edcias denunciadas como falsas dentro do Facebook para verificar a veracidade dos fatos. O programa tamb\u00e9m conta com a checagem de integrantes da International Fact-Checking [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":3833,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[39,142,194],"class_list":["post-3831","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-facebook","tag-fake-news","tag-noticias"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook lan\u00e7a nova ferramenta para verifica\u00e7\u00e3o de not\u00edcias no Brasil - Elife Brasil<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elife.com.br\/index.php\/2018\/05\/21\/facebook-lanca-nova-ferramenta-para-verificacao-de-noticias-no-brasil\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook lan\u00e7a nova ferramenta para verifica\u00e7\u00e3o de not\u00edcias no Brasil - Elife Brasil\" \/>\n<meta property=\"og:description\" content=\"O Facebook acaba de lan\u00e7ar no Brasil, em parceria com as ag\u00eancias de checagem Aos Fatos e Ag\u00eancia Lupa, novo programa para verifica\u00e7\u00e3o de not\u00edcias. As ag\u00eancias ter\u00e3o acesso \u00e0s not\u00edcias denunciadas como falsas dentro do Facebook para verificar a veracidade dos fatos. 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