{"id":5656,"date":"2019-08-13T15:41:42","date_gmt":"2019-08-13T18:41:42","guid":{"rendered":"https:\/\/elife.com.br\/?p=5656"},"modified":"2019-08-13T16:05:07","modified_gmt":"2019-08-13T19:05:07","slug":"facebook-messenger-passa-por-mudancas-esta-semana","status":"publish","type":"post","link":"https:\/\/elife.com.br\/index.php\/2019\/08\/13\/facebook-messenger-passa-por-mudancas-esta-semana\/","title":{"rendered":"Facebook Messenger passa por mudan\u00e7as esta semana"},"content":{"rendered":"<div id=\"fb-root\"><\/div>\n<hr \/>\n<p><span style=\"font-weight: 400;\">A partir desta quinta-feira, dia 15 de agosto, algumas fun\u00e7\u00f5es do Facebook Messenger deixar\u00e3o de existir. As altera\u00e7\u00f5es foram divulgadas na confer\u00eancia F8 deste ano, evento anual promovido pela empresa para desenvolvedores.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">De acordo com a divulga\u00e7\u00e3o oficial da rede social, as mudan\u00e7as t\u00eam o objetivo de simplificar a experi\u00eancia do usu\u00e1rio do Messenger. As altera\u00e7\u00f5es entrar\u00e3o em vigor inicialmente em dispositivos iOS.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Confira quais funcionalidades foram <\/span><b>retiradas<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Bot\u00e3o de enviar localiza\u00e7\u00e3o<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Permitia \u00e0s marcas enviar a localiza\u00e7\u00e3o pelo Messenger. Segundo a rede social, futuras mudan\u00e7as trar\u00e3o uma nova forma de compartilhar a localiza\u00e7\u00e3o no chat.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-5658\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.03.09.png\" alt=\"\" width=\"453\" height=\"382\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Listas verticais<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Essa funcionalidade ser\u00e1 substitu\u00edda por listas de exibi\u00e7\u00e3o horizontais, em formato &#8220;carrossel&#8221;.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-5659\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.04.06.png\" alt=\"\" width=\"656\" height=\"366\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Menus persistentes n\u00e3o ter\u00e3o mais sub-menus<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Os menus persistentes ter\u00e3o uma \u00fanica &#8220;camada&#8221;, sem a possibilidade de se desdobrar para exibir mais op\u00e7\u00f5es.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone wp-image-5660\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.05.59.png\" alt=\"\" width=\"399\" height=\"262\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Bot\u00e3o \u201cCompartilhar\u201d<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">N\u00e3o ser\u00e1 mais poss\u00edvel compartilhar conte\u00fados enviados no chat atrav\u00e9s do bot\u00e3o &#8220;Compartilhar&#8221;.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-5661\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.08.28.png\" alt=\"\" width=\"568\" height=\"309\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Compartilhamento de outros Apps para Messenger<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Outros aplicativos antes tinham a op\u00e7\u00e3o de compartilhar conte\u00fados diretamente para o messenger, atrav\u00e9s de um bot\u00e3o embedado. Essa fun\u00e7\u00e3o tamb\u00e9m foi retirada.<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Fun\u00e7\u00e3o Open Graph (m\u00fasica)<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Essa fun\u00e7\u00e3o permitia ao usu\u00e1rio ouvir uma m\u00fasica no pr\u00f3prio Messenger. A partir de agora, ao clicar na m\u00fasica o usu\u00e1rio ser\u00e1 direcionado para o site ou plataforma de streaming original do link.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-5662\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.10.49.png\" alt=\"\" width=\"291\" height=\"124\" \/><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Menu \u201c+\u201d com Extens\u00f5es para Messenger<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">O bot\u00e3o &#8220;+&#8221; abria uma tela com v\u00e1rias op\u00e7\u00f5es no chat, inclusive o uso de extens\u00f5es para Messenger.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"alignnone size-full wp-image-5663\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/08\/Captura-de-Tela-2019-08-12-\u00e0s-15.12.08.png\" alt=\"\" width=\"381\" height=\"237\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><b>Mudan\u00e7as para chatbots de Facebook Messenger<\/b><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">As novidades dessa atualiza\u00e7\u00e3o do Facebook Messenger n\u00e3o s\u00e3o prejudiciais para a cria\u00e7\u00e3o de chatbots. Pelo contr\u00e1rio, as marcas ter\u00e3o de criar assistentes que acompanham a simplicidade do Messenger, o que pode ser positivo para a experi\u00eancia dos usu\u00e1rios.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Os bots criados pela Elife, por exemplo, foram adaptados de acordo com as funcionalidades atuais do Messenger.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Os menus no chat, por exemplo, passam a dispor diretamente todas as op\u00e7\u00f5es, sem a necessidade de sub-menus. Al\u00e9m disso, criamos um m\u00f3dulo de geolocaliza\u00e7\u00e3o para substituir a antiga fun\u00e7\u00e3o de local e passamos tamb\u00e9m a utilizar listas horizontais nos chatbots.<\/span><\/p>\n<p><a href=\"https:\/\/www.youtube.com\/playlist?list=PLTIFOZ0rtF3Ta-ac8Vxrqm-tI2zZ12eRg\" target=\"_blank\" rel=\"noopener\">Confira nossa s\u00e9rie de v\u00eddeos com dicas sobre como criar um bot para o seu neg\u00f3cio.<\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Gostou? Nossa equipe est\u00e1 preparada para desenvolver o chatbot ideal para seu neg\u00f3cio:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f4130-o1\" lang=\"pt-BR\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php\/wp-json\/wp\/v2\/posts\/5656#wpcf7-f4130-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Formul\u00e1rios de contato\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"4130\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.7.6\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"pt_BR\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f4130-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/div>\n<!--<img class=\"alignnone size-full wp-image-3156\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/02\/USAR-SEMPRE-BLOG-ELIFECall_To_Action_Preto.jpg\" alt=\"\" width=\"365\" style=\"margin-bottom: 20px;\" \/>-->\n<p><img class=\"alignnone size-full wp-image-3156\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2019\/02\/header-form-blue.jpg\" alt=\"\" width=\"365\" style=\"margin-bottom: 20px;\" \/><br \/>\n<label> Seu nome (*)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"seu-nome\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"seu-nome\" \/><\/span> <\/label>\n<\/p>\n<p><label> Seu e-mail (*)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"seu-email\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"seu-email\" \/><\/span> <\/label>\n<\/p>\n<p><label> Empresa<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"sua-empresa\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"sua-empresa\" \/><\/span> <\/label>\n<\/p>\n<p><label> Telefone (*)<br \/>\n<span class=\"wpcf7-form-control-wrap\" data-name=\"seu-telefone\"><input size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-tel wpcf7-validates-as-required wpcf7-validates-as-tel form-control\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"tel\" name=\"seu-telefone\" \/><\/span> <\/label>\n<\/p>\n<p><input class=\"wpcf7-form-control has-spinner wpcf7-submit btn btn-primary bt-blue\" type=\"submit\" value=\"Solicite um Consultor\" \/>\n<\/p>\n<p><script>\ndocument.addEventListener( 'wpcf7mailsent', function( event ) { \nga('send', 'event', 'lead', 'clique', 'Solicite um Consultor - Post Blog');\n}, false );\n<\/script>\n<\/p><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A partir desta quinta-feira, dia 15 de agosto, algumas fun\u00e7\u00f5es do Facebook Messenger deixar\u00e3o de existir. As altera\u00e7\u00f5es foram divulgadas na confer\u00eancia F8 deste ano, evento anual promovido pela empresa para desenvolvedores. De acordo com a divulga\u00e7\u00e3o oficial da rede social, as mudan\u00e7as t\u00eam o objetivo de simplificar a experi\u00eancia do usu\u00e1rio do Messenger. As [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":5657,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/5656"}],"collection":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/comments?post=5656"}],"version-history":[{"count":5,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/5656\/revisions"}],"predecessor-version":[{"id":5668,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/posts\/5656\/revisions\/5668"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/media\/5657"}],"wp:attachment":[{"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/media?parent=5656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/categories?post=5656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/elife.com.br\/index.php\/wp-json\/wp\/v2\/tags?post=5656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}