{"id":6311,"date":"2020-09-23T10:20:39","date_gmt":"2020-09-23T13:20:39","guid":{"rendered":"https:\/\/elife.com.br\/?p=6311"},"modified":"2020-09-23T16:00:06","modified_gmt":"2020-09-23T19:00:06","slug":"elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas","status":"publish","type":"post","link":"https:\/\/elife.com.br\/index.php\/2020\/09\/23\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\/","title":{"rendered":"Elife fornece opera\u00e7\u00f5es de Atendimento no WhatsApp com plataforma, automa\u00e7\u00e3o e pessoas"},"content":{"rendered":"<hr \/>\n<p><span style=\"font-weight: 400;\">A Elife fornece opera\u00e7\u00f5es completas de Atendimento ao consumidor em <\/span><b>grande escala<\/b><span style=\"font-weight: 400;\"> pelo WhatsApp com as mesmas <\/span><b>boas pr\u00e1ticas e linguagem<\/b><span style=\"font-weight: 400;\"> que pratica no trabalho de Redes Sociais. A principal vantagem da Elife \u00e9 oferecer a solu\u00e7\u00e3o <\/span><i><span style=\"font-weight: 400;\">one-stop shop<\/span><\/i><span style=\"font-weight: 400;\"> para WhatsApp: estrat\u00e9gia, plataforma e pessoas, tudo num s\u00f3 lugar e sob uma \u00fanica gest\u00e3o.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">A oferta \u00e9 composta de:<\/span><\/p>\n<ol>\n<li><b>Automa\u00e7\u00e3o: automa\u00e7\u00e3o do n\u00edvel 1<\/b><span style=\"font-weight: 400;\"> para um primeiro atendimento (temos um n\u00facleo interno na Elife que cria e gerencia chatbots para WhatsApp).<\/span><\/li>\n<li><b>Analistas de atendimento especializados:<\/b> oferecemos<b> analistas <\/b>para atender os casos de <b>n\u00edvel 2<\/b> (aten\u00e7\u00e3o: o WhatsApp obriga que toda marca d\u00ea a op\u00e7\u00e3o da tratativa humana em n\u00edvel 2, veja <a href=\"https:\/\/www.whatsapp.com\/legal\/business-policy\/\" target=\"_blank\" rel=\"noopener\">aqui)<\/a>.<\/li>\n<li><b>Plataforma multicanal: <\/b>fornecemos nossa plataforma Buzzmonitor para realizar os atendimentos e gerenciar o canal da marca. A plataforma <a href=\"https:\/\/buzzmonitor.com.br\/atendimento\/\" target=\"_blank\" rel=\"noopener\">Buzzmonitor<\/a> j\u00e1 est\u00e1 integrada \u00e0 <b>API oficial<\/b> do WhatsApp. Por\u00e9m, se sua empresa j\u00e1 usar outra plataforma, n\u00e3o h\u00e1 problemas.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><b>Confira abaixo um case da Elife de Atendimento no WhatsApp:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Criamos uma opera\u00e7\u00e3o completa de Atendimento no WhatsApp para a <\/span><b>TotalPass<\/b><span style=\"font-weight: 400;\">, com automa\u00e7\u00e3o em <\/span><b>n\u00edvel 1<\/b><span style=\"font-weight: 400;\">, analistas humanos para atender os casos de <\/span><b>n\u00edvel 2<\/b><span style=\"font-weight: 400;\"> e API integrada ao software Buzzmonitor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Como o <\/span><b>TotalPass <\/b><span style=\"font-weight: 400;\">\u00e9 um benef\u00edcio corporativo de redes de academias, a marca precisa atender esses grupos distintos e oferecer as principais solu\u00e7\u00f5es atrav\u00e9s dos seus canais digitais, incluindo bots.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">O servi\u00e7o envolveu o <strong>desenho da estrat\u00e9gia de atua\u00e7\u00e3o<\/strong> e o caso apropriado de uso, <strong>gest\u00e3o de tecnologia<\/strong> e estudo de demanda de assuntos para <strong>automa\u00e7\u00e3o<\/strong> de casos simples. Al\u00e9m disso, dimensionamos a equipe de <strong>atendimento humano<\/strong>, que oferece suporte aos casos de atendimento n\u00edvel 2 que transbordam do chatbot.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">O desafio foi oferecer uma \u00fanica solu\u00e7\u00e3o automatizada para diferentes p\u00fablicos da marca. Um canal centralizado poderia diminuir a demanda de atendentes humanos e otimizar todo o processo de atendimento da TotalPass.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6313\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2020\/09\/Screenshot_2020-09-18-12-28-39-148_com.whatsapp.jpg\" alt=\"\" width=\"350\" height=\"758\" \/>\u00a0 \u00a0 \u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-6312\" src=\"https:\/\/elife.com.br\/wp-content\/uploads\/2020\/09\/Screenshot_2020-09-18-12-29-21-110_com.whatsapp.jpg\" alt=\"\" width=\"350\" height=\"758\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">O bot oferece solu\u00e7\u00f5es para 5 p\u00fablicos diferentes: usu\u00e1rios, academias, RH, dependentes e pessoas ainda n\u00e3o cadastradas no benef\u00edcio.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">O chatbot e o atendimento humano funcionam de forma complementar. No m\u00eas de Agosto, por exemplo, o bot somou <\/span><b>1852 atendimentos<\/b><span style=\"font-weight: 400;\">. O chatbot conseguiu resolver <\/span><b>83% desta demanda sem precisar transferir para atendentes humanos, <\/b><span style=\"font-weight: 400;\">com um \u00edndice de <\/span><b>satisfa\u00e7\u00e3o de 97%<\/b><span style=\"font-weight: 400;\"> entre os consumidores.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Os casos mais complexos foram transferidos para o atendimento humano e <\/span><b>solucionados por nossos analistas<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>O atendimento de WhatsApp possibilita diversos casos de uso, entre eles:<\/strong><\/p>\n<ul>\n<li style=\"list-style-type: none;\">\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Atendimento e relacionamento com consumidores;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Relacionamento com stakeholders (vendedores, influenciadores, advogados de marca, funcion\u00e1rios da empresa\u2026);<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Relacionamento com clientes <\/span><i><span style=\"font-weight: 400;\">premium<\/span><\/i><span style=\"font-weight: 400;\">;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Suporte a campanhas;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Ativa\u00e7\u00e3o e qualifica\u00e7\u00e3o de leads, ou a participa\u00e7\u00e3o em qualquer etapa do processo de venda de produto ou servi\u00e7o.<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Com isso, todas as etapas do atendimento ao consumidor s\u00e3o atendidas. Desde a cria\u00e7\u00e3o de uma estrat\u00e9gia exclusiva para a marca, passando pelo atendimento automatizado e humano, at\u00e9 a an\u00e1lise e otimiza\u00e7\u00e3o da experi\u00eancia dos clientes no atendimento.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Fa\u00e7a seu atendimento no WhatsApp com a Elife! Nosso time de neg\u00f3cios pode ajudar a montar sua opera\u00e7\u00e3o completa, entre em contato: <\/span><span style=\"font-weight: 400;\">negocios@elife.com.br<\/span><\/p>\n<p>Para oferecer o servi\u00e7o, a Elife fez uma parceria com a <a href=\"https:\/\/www.twilio.com\/\" target=\"_blank\" rel=\"noopener\">Twilio<\/a>, plataforma de comunica\u00e7\u00e3o em nuvem.<\/p>\n<p><span style=\"font-weight: 400;\">Com presen\u00e7a em 99% dos smartphones no Brasil, segundo dados da MobileTime\/Opinion Box, o WhatsApp \u00e9 uma das principais formas de comunica\u00e7\u00e3o no Brasil. Conte com a Elife.<\/span><\/p>\n<div class=\"_form_3\"><\/div>\n<p><script src=\"https:\/\/elife.activehosted.com\/f\/embed.php?id=3\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Elife fornece opera\u00e7\u00f5es completas de Atendimento ao consumidor em grande escala pelo WhatsApp com as mesmas boas pr\u00e1ticas e linguagem que pratica no trabalho de Redes Sociais. A principal vantagem da Elife \u00e9 oferecer a solu\u00e7\u00e3o one-stop shop para WhatsApp: estrat\u00e9gia, plataforma e pessoas, tudo num s\u00f3 lugar e sob uma \u00fanica gest\u00e3o. &nbsp; [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":6314,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[362,299,78],"class_list":["post-6311","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-atendimento-ao-consumidor","tag-automacao","tag-whatsapp"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Elife fornece opera\u00e7\u00f5es de Atendimento no WhatsApp com plataforma, automa\u00e7\u00e3o e pessoas - Elife Brasil<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/elife.com.br\/index.php\/2020\/09\/23\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Elife fornece opera\u00e7\u00f5es de Atendimento no WhatsApp com plataforma, automa\u00e7\u00e3o e pessoas - Elife Brasil\" \/>\n<meta property=\"og:description\" content=\"A Elife fornece opera\u00e7\u00f5es completas de Atendimento ao consumidor em grande escala pelo WhatsApp com as mesmas boas pr\u00e1ticas e linguagem que pratica no trabalho de Redes Sociais. A principal vantagem da Elife \u00e9 oferecer a solu\u00e7\u00e3o one-stop shop para WhatsApp: estrat\u00e9gia, plataforma e pessoas, tudo num s\u00f3 lugar e sob uma \u00fanica gest\u00e3o. &nbsp; [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/elife.com.br\/index.php\/2020\/09\/23\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\/\" \/>\n<meta property=\"og:site_name\" content=\"Elife Brasil\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-23T13:20:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-23T19:00:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/elife.com.br\/wp-content\/uploads\/2020\/09\/allie-Zru_wUAcU8g-unsplash.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"405\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Pedro Fernandes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pedro Fernandes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/\"},\"author\":{\"name\":\"Pedro Fernandes\",\"@id\":\"https:\\\/\\\/elife.com.br\\\/#\\\/schema\\\/person\\\/f078155480df28a9ca365f8319ae1bcf\"},\"headline\":\"Elife fornece opera\u00e7\u00f5es de Atendimento no WhatsApp com plataforma, automa\u00e7\u00e3o e pessoas\",\"datePublished\":\"2020-09-23T13:20:39+00:00\",\"dateModified\":\"2020-09-23T19:00:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/\"},\"wordCount\":603,\"image\":{\"@id\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/elife.com.br\\\/wp-content\\\/uploads\\\/2020\\\/09\\\/allie-Zru_wUAcU8g-unsplash.jpg\",\"keywords\":[\"Atendimento ao Consumidor\",\"Automa\u00e7\u00e3o\",\"Whatsapp\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/\",\"url\":\"https:\\\/\\\/elife.com.br\\\/index.php\\\/2020\\\/09\\\/23\\\/elife-fornece-operacoes-de-atendimento-no-whatsapp-com-plataforma-automacao-e-pessoas\\\/\",\"name\":\"Elife fornece opera\u00e7\u00f5es de Atendimento no WhatsApp com plataforma, automa\u00e7\u00e3o e pessoas - 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